Choosing not to use a traditional real estate agent when selling your home FSBO is quite common—and that’s exactly what Houzeo enables you to do. While Houzeo assigns a licensed Listing Agent to your listing, you are not using this agent to sell your home. The Listing Agent’s role is limited to providing your property with the required exposure on the MLS.
Since Houzeo operates on a limited-service model, the Listing Agent is not involved in the day-to-day activities of your sale. Their primary responsibility is to help get your property listed on the MLS, which is essential because only licensed real estate agents are authorized to post listings on the MLS.
As the homeowner, you remain fully in control of your sale. You can:
Write and update your property description
Upload and manage your listing photos
Set or Update your asking price
Decide whether to offer a commission to a buyer’s agent
Manage showings and review offers
Schedule open houses and install a yard sign
Contact and negotiate directly with buyers or buyer agents
In essence, Houzeo allows you to act as your own agent throughout the transaction—while still benefiting from MLS exposure and nationwide real estate website visibility.
1. Broad Exposure
Your property is listed on the largest local MLS for your area. Since Houzeo’s broker partners are members of major MLSs, your listing is visible not only to local agents but also to buyers and agents nationwide through MLS-powered real estate websites.
2. Increased Visibility
Your home appears on leading platforms such as Zillow, Realtor.com, Redfin, and more under the standard “For Sale” category—viewed by millions of potential buyers—significantly increasing your reach.
3. Faster Sales Potential
With greater exposure and access to a wider buyer pool, MLS-listed properties often attract interest more quickly than homes not listed on the MLS.
To summarize, the Listing Agent’s core responsibility is to list your property on the MLS and ensure all legal and MLS compliance requirements are met, helping maximize exposure and improve your chances of selling your home faster—while you remain in full control of the sale.
